Isabel Marant for H&M already selling on Ebay.co.uk

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Shoppers have been queuing since 2am to shop the H&M collection - so should you head straight to Ebay?

people queuing to shop Isabel Marant for H&M - scrum - designer high street collaboration - november 2013 - handbag.com

© Twitter / Fiona Lintott

The Isabel Marant for H&M collection hit stores and hm.com/gb today, but despite the investment piece nature of the designs, most of it's already on Ebay for a hiked up price!

people queuing to shop Isabel Marant for H&M - designer high street collaboration - november 2013 - handbag.com

© Twitter / Selfridges

Shoppers queuing for H&M alongside Selfridges this morning



But with shoppers forming queues as early as 2am in London, and none of the shopping sanctions that were once placed on designer x high street collections being applied (the amount of time you can spend in the store, the number items you can buy in one go etc) was this the grand plan all along?

Isabel marant for H&M shopping bag - designer high street collaboration - november 2013 - handbag.com

© Twitter / Marciano Lansu Fox

One shopper bagged their Isabel Marant x H&M loot by 9am



Once a collection gets the 'sought after on Ebay' treatment, the brand's kudos soars. This pretty much happens to H&M every time they hook up with a designer - so just imagine how much crazier things are set to get!

h&m isabel marant collection - buy online queue scree - ebay shoppers - handbag.com

hm.com/gb has been operating a queuing system all morning



Here's the £199.99 Isabel Marant x H&M beaded and embroidered jacket on Ebay for a starting price of £250 - will you be bidding? How do you feel about the 'buying for Ebay' culture?

isabel marant for h&m beaded jacket - selling on ebay - november 2013 - handbag.com

© Ebay

Isabel Marant for H&M hit Ebay.co.uk immediately



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