Harvey Nichols launches its Christmas 2012 TV advert today, and after last year's Walk of Shame video went viral, the store has decided to highlight yet another important festive issue.
But first, let us set the scene...
After weeks of hunting, days of pondering and hours spent pampering, preening and perfecting, you've done it.
You've found the ultimate dress, styled it superbly and glossed your way into glamorous gorgeousness. Hurrah!
But wait. Look over there. Paula from accounts has the SAME dress! Oh! Mother of problematic party poopers, whhyyy?!?!
Sound like the kind of fashion disaster you're hoping to avoid? Yep. Us too.
So listen to the Harvey Nics message very carefully...
What do you think? Leave a comment below to be in with a chance of winning a £100 goodie bag
CHRISTMAS 2012: BEAUTY GIFTS FOR HER
CHRISTMAS 2012: GROOMING GIFTS FOR HIM
CHRISTMAS 2012: STYLE GIFTS FOR HER