Anya Hindmarch previews AW14 Tony the Tiger bag advert

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The British designer has debuted the advert campaign on Instagram for the most coveted handbag in town.

Anya Hindmarch previews Tony Tiger blue bag advertising campaign on Instagram  - new Aw14 handbags - Anya Hindmarch British designer - handbag news - handbag.com

© Instagram / Anya Hindmarch

We dread to think how many times we've written about Anya Hindmarch's AW14 Tony the Tiger bag now. But we're ok with a stalker level of devotion, really we are, because we love it and one day we shall be together.

It's hard to believe the bag isn't actually out yet considering we started chatting about it back in February, and we keep having to see it slung on the arms of fashion forward thinkers like Anna Della Russo.

But now, British designer Anya Hindmarch has previewed the actual, bonafide ad campaign for the AW14 bags.

Showcasing it on Instagram, the ad sees Tony get a perch on some eggs and surrounded by household items like sponges and bleach.

We're sure there is some clever commentary that by placing such an expensive designer bag in the context of household products, the collection is exploring the juxtaposition between luxury goods and the everyday commodities…but frankly, we just want a big tiger on our bag.

Hashtag shallow.

Thoughts? Tweet us @handbagcom

Anya Hindmarch's AW14 Handbag Collection




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