Showcasing new season trench coats and accessories (hello Wave sunglasses, we'll be buying you shortly), Burberry has recruited an all new cast of British talent, waving bye bye to icons Cara Delevinge and Edie Campbell.
The most exciting part however, has to be the tease of new Burberry bags.
Quashing rumours that the brand might have lost its license to use the iconic house check, Christopher Bailey has gone heavy with the print, wrapping it around the Orchard bag and new men's Duffle.
In a softer second campaign shot, the new Petal clutch has been given another chance to shine, along with that dreamy lace trench coat first seen on the shoulders of Jourdan Dunn.
The Burberry Spring/Summer 2014 collection hits burberry.com 3 January 2014. What do you think? Tweet us @handbag.com
IS MALAIKA FIRTH 2014'S CARA DELEVINGNE?
THE BURBERRY PETAL BAG FOR SPRING/SUMMER 2014