Refine your digital content
Now you are up and running, you need to start thinking of your social channels as a live CV
. Even if you're already in a role, sharpening your focus when it comes to content and tone will show prospective and current employers your forward-thinking mindset.
In the same way you would analyse a client's customer base, think about your audience: who are they and what do they want to hear from you? A mix of targeted and more personality-filled content can often work well. Just don't post those drunk pictures
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