Radley announce Laura Bailey as new ambassador

by Rebecca Cope
Laura Bailey Radley

Iconic model Laura Bailey has been announced as the latest face of Radley, the brand with the cute pooch, for their Spring/Summer 2012 campaign.

The writer, contributing editor to Vogue and cultural ambassador for the British Fashion Council has added yet another string to her bow by becoming Radley’s first Brand ambassador. A natural choice for the brand due to her love of British labels, and thoroughly British heritage, she’s excited about her new role.

'I have watched the Radley brand for years and was thrilled when they asked me to be their first brand ambassador. I love that creativity and quality are at the heart of the brand, ensuring that every design has that unique Radley feel customers can't get enough of.'

Styled by Katie Hillier and shot by Angelo Pennetta, the campaign shots feature Laura on the beach carrying quintessential Radley styles in bright colours. With tousled blonde hair and pretty floral clothes, she’s a perfect fit for the brand.

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