Fashion news 3 April 2008
A shopping trip in London is never complete without a visit to Liberty, and for those unable or unwilling to brave the crowds of the West End, a virtual visit is the next best thing to setting foot in the 130-year old store. The brand's in-house label, Liberty of London, has launched an online shop, which, as well as presenting a capsule collection of new season pieces from the label's signature handbag, scarf, tie and travel lines, also provides regular news and information updates to satisfy the most ardent Liberty fan. Each order comes delivered box-wrapped and be-ribboned in the house's signature colour of deep purple. Creative director Tamara Salman, responsible for the renaissance of the brand's gorgeous Ianthe print, said in a statement, "I wanted the site to echo the understated luxury inherent to the brand and to present Liberty of London's decadent mix or exquisite products." Danielle Radojcin
libertyoflondon.com
See Liberty of London on Handbag of the Week on hanbag.com
Picture: a segment from Liberty of London's scarf commemorating the 2008 Chelsea Flower Show
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