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Chloé: history of an iconic brand

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Chloé - The label on everyone's lips

Posted by Bridget March on 07/09/2007
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By Julia Neel

 
Any fashionista worth her salt will be able to reel off the names of at least five Chloé 'it' bags as easily as she can name the members of her family. Paddington, Bay, Heloise, Edith, Silverado - see, easy. But it's not all about the bags. Where did the brand come from? Who is Chloé? And how did she create some of the most covetable accessories, with the longest waiting lists, ever?

Well, we have the answers right here...

Tags:
chloe | designer | it bag

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