10 hottest food trends
Authenticity, provenance, and localness will all be more important than ever in 2014. Even if you're not personally frequenting your local butcher's shop, chances are that the restaurants you're eating in will be. Expect to see odes to local suppliers within the pages of your menu and an explosion of craft beers.
2. Healthy bites
Instead of eating 'fake' diet products, 2014 will be about eating things that really are good for us. Think proper home-cooked treats and natural ingredients over unrecognisable, unnatural, chemical-sounding additives.
3. Cutting waste
It's not very sexy, but waste avoidance will be big in food circles next year.
You'll notice food brands incorporating compostable, recyclable and/or biodegradable packaging materials together with explicit messaging on the packs to let you know how you can get rid of it.
4. Celeb influence
You only have to look at the success of the Great British Bake Off to see how far celebrity chefs and cookery programmes influence what we're cooking at home. There's no sign of this trend slowing down.
5. Farm to fork
Closely related to #1, this trend relates to provenance. In 2014, food doesn't to be local, but it does have to be traceable - especially when it comes to what's grown or produced in the UK. Expect to see farmers' faces and the names of their farms across the product's packaging.
6. Appreciation of flavours
Consumers are becoming connoisseurs of more than just wine - they're learning about the intricate differences in flavours of herbs and spices, cheeses, beers and much more.
In 2014, there will be more of a focus on unique flavour combinations, including wine and beer matching.
7. Young influencers
The report says that those born 1980-2000 are driving the trend for shared food experiences, from tapas style small plates to 'dig in' family-style dishes of chilli or lasagne.
The under-30s are also responsible for the rise of 'haute comfort foods' - high end versions of classic comfort foods. Think artisan peanut butter and jelly sandwiches or bacon-leek marmalade poached eggs.
Even if you're not celiac, an increasing number of people are choosing to cut down on gluten-rich foods, opening up the market beyond a niche health demographic. According to the Food Standards Agency, the British gluten-free market is worth £238 million annually and will double in size over the next two years.
9. Community spirit
Allotments, pop-up restaurants, street food, local food markets and stalls, food clubs, wine and beer tasting clubs, even 'tweet-ups', 2014 will see fun and socialising brought back to dining.
10. A different kind of ethnic
With people travelling more and experiencing different cultures, the desire to learn about exotic and ethnic foods is growing.
From posh hot dogs to smoked food, fruit and herb combinations to exotic spices, we'll all be looking to discover something unusual or unheard of. Expect to see more pickled ingredients (influenced by Asia and Scandinavia) in shops and on menus.
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