Facebook are toying with the idea that the traditional 'like' button isn't helpful when someone you know is going through a tough time.
Instead, they want to add the 'sympathise' button so you can avoid those awkward likes and show your support, without actually doing anything to help.
Oh look, there goes another nail in the coffin of communication then. But will this also add to rising online loneliness?
A study carried out earlier this year found that Facebook causes depression, as social media increases feelings of isolation.
"On the surface, Facebook provides an invaluable resource for fulfilling such needs by allowing people to instantly connect," explained lead author Ethan Kross from the University of Michigan.
"[But] rather than enhancing well-being, however, these findings suggest that Facebook may undermine it," he continued.
The same study also found the using Facebook made people more narcissistic and self-involved. Surprise surprise.
As it's much harder to drop everything and help a friend out, then click a 'sympathise' button - it could become the true test of who really cares - a sentiment echoed on Twitter:
Wow. Facebook to introduce 'Sympathise' button, thereby ensuring that nobody need articulate actual feelings again. http://t.co/ULNn0OwYwZ— Emma Dibdin (@emmdib) December 9, 2013
Thoughts? Tweet us @handbagcom - or you could pop round for a cup of tea.
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