Matt Cardle's manager Will Talbot has kicked up a fuss that the 2010 X Factor winner wasn't included in the recent 'ultimate X Factor mash up' video ahead of the 10th series of the ITV show.
You have to admit, you kinda saw it coming, no?
But it must've been pretty gutting for the singer - even Shane Ward was thrown in there. Mr Matt Cardle cast aside with the likes of Leon Jackson and Steve Brookstein.
Manager Will told Digital Spy,, "It is very disappointing to see Syco, yet again, attempting to erase Matt from the history books.
"19 million people tuned in to watch him win (on their most successful series ever).
"Since then, he has been bizarrely blacklisted from appearing on The Xtra Factor, excluded from every video compilation celebrating the show and he now won't be featured in the X Factor 10th anniversary video which airs tonight.
"Since 2010, he has had two top ten albums, one of which went platinum, and his combined single and album sales exceed 2 million units. In light of this, for them to purposely keep excluding one of their winners is undeniably perplexing to say the least."
He added, "In truth, it pretty much sums up Syco's attitude to him during the months after he inconveniently (for them) won the show. Unfortunately there is a misconception that Matt has slagged off the show and fallen out with Sony but this is not true.
"He once jokingly said in an interview that he 'compromised his integrity on The X Factor by wearing yellow trousers whilst singing Katy Perry songs'. Well, did you see those trousers?!
"Matt has repeatedly said how grateful he is to Simon Cowell and the show for the opportunity and how much he enjoyed being a part of The X Factor. He still feels that way. This reflects very badly on Syco."
Just to refresh your memory, here's Matt getting steamy with Sporty Spice...
Now can you really imagine that thrown in amongst this?
Hmm, what do you think?
MEL C AND MATT CARDLE PRACTISED KISSING FOR MUSIC VIDEO
LISTEN: NE-YO AND CHER LLOYD'S 'IT'S ALL GOOD'
NICOLE SCHERZINGER LEATHERS UP FOR X FACTOR AUDITIONS