fragrance,beauty,celebrity
Male Beauties
Beauty may be a female dominated industry with companies falling over themselves to sign up Hollywood\'s hottest new starlets set to grace the silver screen but now it seems the men are getting in on the action too. No longer happy to sit by and watch the ladies preen and pamper themselves, men also want products that leave their skin super soft and smelling delicious and they aren\'t afraid to tell it to the world - via the lucrative world of beauty endorsements of course...
Here are our top 10 guys that stepped into the beauty arena in 2008....prepare to get flustered!
Justin Timberlake,fragrance,beauty,celebrity
Justin Timberlake
In June 2008 Justin became the latest guy to join Givenchy with the launch of their latest fragrance for men, Play! The singer featured in three ads, looking super cool and as gorgeous as ever. Givenchy chose Timberlake as their latest brand ambassador, ‘because he is a world recognised trendsetter who redefines modern elegance\'. You say that Givenchy, but we say he\'s just damn hot!
Josh Hartnett,fragrance,beauty
Josh Hartnett
Lovely Josh became the first male celebrity Armani has ever used to represent an Armani scent. Giorgio apparently picked Josh as he wanted someone who was young and masculine and who would reflect the ‘Armani allure\'. Well, we certainly find Josh alluring and if Diamonds weren\'t a girl\'s best friend then he certainly would be.
fragrance,beauty,Josh Holloway
Josh Holloway
The sexily stubbled Lost star became the face (and body!) of Davidoff\'s Cool Water fragrance in 2008. A simple, clean scent that\'s apparently not for ‘someone who is trying to be cool, but someone who is comfortable with his masculinity.\' Hmm, there is no doubt that Josh is a man comfortable in his own skin and what a beautiful skin it is...
Matthew McConaughey,fragrance,beauty
Matthew McConaughey
D&G apparently wanted the sexiest man in the world to be the face of fragrance The One and the super smooth McConaughey certainly fits the bill. Seen running through the streets of Paris dressed head to toe is D&G, only to shed his jacket and shirt back in his hotel room exposing a mighty fine manly chest, we can only imagine that he now smells as sexy as he looks. Please bring us more in 2009 D&G!
fragrance,beauty,patrick dempsey
Patrick Dempsey
The gorgeous Patrick Dempsey, otherwise known as ‘McDreamy\' from the hit show Grey\'s Anatomy joined forces with Avon to launch the male fragrance Unscripted, in 2008. Unfortunately for us ladies he came to work with Avon because his stunning wife, Jillian Dempsey, has worked with the company for some years and he felt comfortable with the collaboration. A collaboration with McDreamy is just what the beauty doctor ordered; it\'s enough to put a healthy glow in any girl\'s cheeks.
Jonathan Rhys Meyers,fragrance,beauty
Jonathan Rhys Meyer
Our very own London boy Jonathan Rhys Meyer is the new face of the Hugo for men fragrance ‘XY\', the edgy new scent designed to work with and against the female fragrance ‘XX\'. This scent is as fresh smelling as Meyer is fresh faced - long may this partnership continue...
fragrance,beauty,Ewan McGregor
Ewan McGregor
The adventurous actor became the face of Davidoff\'s fragrance ‘Adventure\' earlier this year featuring in an advert echoing his own documented travels. With his passion for exploring the world on the back of a motorbike Ewan has the perfect credentials to wear a fragrance so appropriately titled. Let\'s face it, its spicy scent really does inspire the feeling of outdoor frolics and fun.
David Beckham,fragrance,beauty
David Beckham
Okay, so he\'s not exactly just endorsing this product seeing as it\'s his own fragrance, but the Beckham\'s are a brand endorsing machine unto themselves and we simply couldn\'t leave out one of the hottest men on earth because of a little brand snobbery. And to tell you the truth, we really rather like it.
fragrance,beauty,pierce brosnan
Pierce Brosnan
The L\'Oreal team claimed that Brosnan\'s self-assurance, allure and ‘understated\' virility made him the ideal man to front their skincare range. Even in the day of the metrosexual, to be the male face of well, a face cream is still a rare occurrence. So, we can only concur that Pierce really is the most masculine of men and happy to tell our fellas that the ‘future of your skin is in your hands.\' Whether they listen or not is indeed another matter entirely. Good effort though, 007.
fragrance,beauty,celebrity style
Oliver Martinez
Yves Saint Laurent has chosen the very beautiful Olivier Martinez as the face of the L\'Homme fragrance believing him to fulfil the fragrance\'s catchphrase - ‘sheer magnetism\'. We must admit there is something very alluring about this brooding French fancy.
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