Avon celebrate their 50th birthday

We catch up with Avon to discover their latest celebrity fragrance and their top five must-have products.

Avon is one of the world's biggest beauty retailers and this year they celebrate their 50th birthday; it's so much bigger than just your local Avon lady these days. Big name celebrities like Reese Witherspoon and Patrick Dempsey are brand ambassadors, their products are luxurious yet great value for money and they still find the time to raise millions of pounds for charity - Avon are not to be overlooked.

What's next for Avon? Well, hot off the press is the news that their global ambassador Reese Witherspoon is launching her first fragrance, and the UK will be able to buy the new Reese In Bloom scent at the end of August. They are also re-launching their original beauty line Skin-So-Soft into the modern looking Signature Silk Collection as part of the birthday celebrations

If you want to update your beauty bag this summer then here are the top five best-sellers of Avon's 50th year.

1. Anew Clinical Derma-full X3 Facial Filling Serum
This serum contains the same quality injectable grade hyaluronic acid used by dermatologists. Dr Cheryl Karcher, a certified dermatologist based in New York says, "Every woman wants to look younger and many people pay hundreds of pounds for filling injections. It is remarkable that Avon is now able to provide injectable grade filler in a topical serum at an accessible price."

2. Anew Clinical Eyelift
There are over one million Clinical Eyelift's sold in the UK* every year. Here at Handbag Towers, we love it.

3. Avon Nailwear Pro Nail Enamel
The Avon Nailwear Pro Nail Enamel polishes are fab because the colours are on-trend and the price is an affordable £6. Amanda Holden says, "I love Avon's Nail wear shades - they are bang on trend and never fail to finish off my look. It's so easy to apply and lasts such a long time. I only ever need to apply one coat for flawless coverage that lasts for days."

4. MagiX Face Perfector SPF20
Hollywood make-up artist Jillian Dempsey says, "This colourless formula is perfect for anyone who wants to look naturally flawless and beautiful without looking like you're wearing any make-up. It is universally flattering and a secret weapon in your make-up bag."

5. SpectraColour Lipstick
One of Avon's latest launches is the SpectraColour Lipstick. The revolutionary design offers women seven lipsticks in one, with a dial mechanism that controls the lip colour dispensed. Travel light but look good.

There is nothing left to say but, happy birthday Avon!

Visit avonshop.co.uk for more information and to shop online.

*Source: GSam, 1 July 2009 over period January 2006 - May 2009

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