The Sports Illustrated 'girl next door' model is set to replace Katie after a year as the spokesperson.
Speaking to Vogue, Bobbi Brown said, "[Kate Upton]'s a real girl. And she's not a waif-y supermodel. She was an athlete, so she's comfortable with her body. She's really kind of every woman."
In the same interview, Kate said she was excited about the new venture, explaining, "You know, what's cool about Bobbi is that a lot of campaigns make you feel like makeup is everything, but she really emphasizes that it's about you and your personal beauty, so it feels like a good fit."
We can't wait to see the campaign shots for this. You? Tweet us @handbagcom
THE DIE-HARD RULES FOR YOUNGER LOOKING SKIN
BEAUTY 999: HOW TO HANDLE INGROWN HAIRS
MORE BEAUTY ADVICE