Alexa Chung is the new face of Nails Inc.

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Move over Poppy Delevingne, fellow model and socialite Alexa Chung is the new face and fingers of Nails Inc.

Alexa Snow globe - alexa chung is the new face of nails inc - beauty bag - handbag

© Nails Inc.

We're sorry Poppy Delevingne, you may have had the best celebrity wedding dress we've seen in ages (Chanel, of course), but it looks like you might have to abandon your Nails Inc. crown.

After a sell-out collection for Nails Inc. Alexa Chung is back not only with a new collection, but as the face of the brand too.

The nail polish brand announced the appointment of the model to front their brand earlier this week and now they've released the first images for the campaign, and they're obviously awesome.

Alexa Gel - alexa chung is the new face of nails inc - beauty bag - handbag

© Nails Inc.



We're loving the mix of bright colours, subtle nudes and sparkles - perfect come party season.

alexa chung for nails inc - alexa chung nude nails - beauty bag - handbag

© Nails Inc.



Not much has been revealed about the AW14 collection, other than that it's coming soon, is inspired by fabric and comes in a new bottle design - see below.



We don't know about you, but we can't wait. Let's just hope it doesn't sell out as quick as the last one...

Will you buy it too? Tweet us @handbagcom

ALEXA CHUNG HAS A LOT OF HANDBAGS

ALL HAIL LILY ALLEN THE NAIL ART QUEEN

MORE EXCITING BEAUTY COLLABORATIONS
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