As Mercedes-Benz Fashion Week called into Cape Town this summer, the pros at ghd were on hand to nail all the new season hair trends.
Among the sea of sleek ponytails, fishtail plaits and glam rolls, it was the retro crimping comeback that caught our eye.
It may have been a marmite trend in the 80s, but crimping is officially chic for AW12.
Talking to us backstage, Craig from ghd said, "The crimp is making a bit of a comeback.
"We're not crimping the whole way through but crimping down a few inches above the ends and then we're curling the ends - so that's quite a big look!"
The trend also proved a subtle but oh-so-effective way of vamping up a topknot on the catwalk.
What do you think of the look? Will you be crimping your hair for AW?