From Matthew Williamson to Mulberry, models all over the runway at Fashion Week SS14 were sporting a summery take on retro waves.
Add that to the fact that celebs including Kelly Brook, Kim Kardashian and Millie Mackintosh all love the look, and there you have one of the biggest hair trends of the season.
So how do you get it right? Where do you start? Here's a simple step-by-step by TONI&GUY Hair Meet Wardrobe stylist Mark Hampton.
How To: Classic retro waves
Step 1: Blow dry a small amount of TONI&GUY Classic Wave Memoriser into the lengths of your hair.
Step 2: Curl hair small sections of hair around a tong or small waving wand, then pin each curl before moving on.
Step 3: Take out hair and start to softly brush and smooth it into shape.
Step 4: Apply some TONI&GUY Classic Shine Gloss Serum and fix with Medium Hold Hairspray to finish.
#HandbagHero TONI&GUY Classic Shine Gloss Serum
The key product you need for this look? Some light-weight serum for a fuzz-free glossy finish. Here's why we love the TONI&GUY Hair Meet Wardrobe Classic Shine Gloss Serum.
Celebrity retro waves hair inspiration
Tweet us a pic if you're trying this look @handbagcom!
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